The Copy Prescription blog
Ideas, insights and inspiration on all things health copywriting and marketing,
to help you attract more clients, fans and funders.
The stories we should be telling
The worldwide protests against racial injustice have become a catalyst for many white people like me to sit up and ask themselves, what’s my role in this story? What can I do in my own little part of the world to make things better? As people who write copy, we’ve got an added responsibility – or opportunity – to think about the stories we tell, and how we tell them. Our words matter.